Tadweer Recycling Awareness

Client:

Tadweer

Services:

Educational Games

Date:

January 10, 2023

Project Brief

Tadweer launched a school awareness programme in Abu Dhabi under the theme “Reusing Waste is Artistic and Fun” to educate students about waste reduction, recycling, and proper waste disposal practices. The programme, running from October 2022 to May 2023 across 31 schools, engaged 7,623 students through interactive activities, competitions, educational content, and workshops focused on transforming reusable materials into artwork.

Tadweer launched a school awareness programme in Abu Dhabi, teaching students about recycling and waste reuse through interactive activities and creative workshops. The initiative reached 7,623 students across 31 schools from October 2022 to May 2023.

Our team developed 15 educational mini-games for Tadweer’s recycling awareness campaign, creating engaging gameplay experiences that teach children about waste sorting, recycling, and sustainable practices. Responsible for game development, interactive mechanics, UI implementation, and optimizing the games for an accessible and engaging learning experience.

The awareness programme successfully engaged more than 7,600 students across 31 schools in Abu Dhabi, Al Ain, and Al Dhafra. Through interactive activities, workshops, competitions, and educational content, students gained a better understanding of waste reduction, recycling, and the creative reuse of materials.

Arabic article about the campaign / Arabic 2nd article

English article about the project / English 2nd article

Play The Demo

Experience a selection of the educational mini-games through the live demo and explore how interactive gameplay makes learning about recycling engaging and fun.

Tadweer Recycling Awareness Campaign

Reaching 7,623 students across 31 schools from October 2022 to May 2023.

As played during the live event!